by Tanichq | Jun 30, 2023 | Uncategorized
When it comes to direct mail integrations for Marketo that do not require an API, three popular options are PFL, Postal.io, and Click2Mail. Here are the strengths of each integration: PFL: Strengths: Seamless Integration: PFL offers a native integration...
by nathaniel johnson | Jun 18, 2023 | Marketing Automation, Uncategorized
In an increasingly digital world, marketing automation has emerged as a transformative force across multiple industries. By automating repetitive tasks and leveraging data for personalized marketing, businesses can optimize their marketing efforts to drive growth and...
by nathanielleee | Apr 27, 2023 | Customer Service, Uncategorized
The customer is always right, right? Not really. The customer may be right about one thing – that you gave them the wrong product or service – but they’re not always right about other things. For example, when it comes to customer loyalty and...
by nathanielleee | Apr 15, 2023 | Marketing Technology, Uncategorized
Privacy forward is a term that’s been growing in popularity in the marketing industry over the past few years. Essentially, privacy forward is the practice of taking advantage of digital tracking and data analytics technologies to ensure that your personal...
by nathanielleee | Apr 15, 2023 | Lead Gen, Uncategorized
Customer intimacy is a key factor in customer retention and customer loyalty. It’s the ability to understand and empathize with customers on a personal level, and it’s what allows businesses to create products and services that meet their needs. But...
